Honor the Trades on National Tradesmen Day
by Kaylee Lauriel, PR Intern This September 15th, join Sonnhalter in celebrating National Tradesmen Day. Taking place on the third Friday of September, National Tradesmen Day honors the men and women who helped build America with their hard work and unique skillset....
What is De-Influencing?
by Kaylee Lauriel, PR Intern I think we can all agree that influencers are good at… well, influencing. Sometimes it’s like I can’t go more than two days without buying something that a stranger on the internet told me I just couldn’t live without. But is the Goliath...
Why Planning is Vital for Your Business
By Kaylee Lauriel, PR Intern Rome wasn’t built in a day. Rome also wasn’t built without a plan. Planning is essential to almost every human activity. Do you need to go to the grocery store? Okay, first write your list, then grab your keys, then get in the car, and so...
Manufacturing 101: Seven 3D Printing Processes for Different Applications
Every couple of months we feature a blog post from our friends at MAGNET (Manufacturing Advocacy & Growth Network). MAGNET’s mission is to support, educate and champion manufacturing in Ohio with the goal of transforming the region’s economy into a powerful,...
Recapping my Internship
By Kaylee Lauriel, PR Intern My internship at Sonnhalter has been such a big opportunity for me. Not only have I gained experience in my chosen field, but I also got to hold a wrench that was nearly as big as me, so I guess it’s up to you which is more important. One...
How to Leverage Your Company’s Blog
by Kaylee Lauriel, PR Intern It’s no secret that blog posts are a vital piece of marketing. In 2022, 90% of businesses used blog posts as a part of their marketing strategy. But how can you make sure your blog posts are reaching their full potential? Here are five...
Booth Ideas at Trade Shows to Draw Attention
By Kylie Stanley, PR Technician As trade show season approaches, your company might be wondering what can you do to drive traffic to your booth. In the past, we’ve seen some creative ideas like puppies, arcade games and more! In this blog post, we will discuss...
Why You Should Use Email Marketing and Why it’s Still Important
By Kylie Stanley, PR Technician When your company is focusing on a variety of marketing materials to advocate your brand and products, you might not think it’s necessary to add email marketing to the mix. But email marketing can be a part of your overall success and...
Traditional Marketing Is Not Dead
In marketing, there's a lot of different forms of marketing as it keeps evolving. However, traditional marketing is not going away. Following is a guest post from our friends over at Long & Short of It, masters of ideation, customer insights and market research....
Day in the Life as an Intern at Sonnhalter
by Kaylee Lauriel, PR Intern My days as an intern at Sonnhalter are not what I expected them to be. For one, there’s way less grabbing coffee for everyone than popular media would lead you to believe. For another, they gave me a huge desk with a window view. The view...