Sonnhalter has been in the B2T marketing communications field for more than four decades and going strong. Our experience and knowledge of the industry sets us apart from other marketing firms. Here are some Tradesman insights for manufacturers to gain a lead on growing their business.


Tip Sheets

We’ve grouped the best articles from our long-running Tradesmen Insights Blog on specific topics so you can quickly and easily get inspired, and hopefully catch lightning in a bottle.

Insider's Guides

Sonnhalter offers its Insider’s Guides as a downloadable .pdf resource for navigating trade show host cities.

Vocational Program Database

One list, thousands of the country’s vocational and technical education programs to make reaching the next generation of tradesmen easier than ever.

Marketing Minutes

Join Matt Sonnhalter for a Marketing Minute and learn about the modern press release and how key elements make it a strong, effective communication tool.

Market Overviews

Helpful overviews on market trends, key trade shows, industry associations, buying groups, training providers, top distributors, industry pubs and more.

Industry Articles

Here’s what industry publications both print and online are saying about Sonnhalter and our role in marketing to the trades.


Here are some additional resources (i.e. websites) to help you succeed. Everything from industry organizations to trade publications.