5 Quick Tips to Promote Your Post
Just because you write the most provocative post, it doesn’t mean the world at large will know it’s out there. Yet by using the right key words and phrases, you’ll get organic action from the search engines, but if you spend a little time being proactive, you’ll see better results. Here are 5 quick tips to help promote your posts:
Use Twitter to Grow Your B-to-B Brand
Twitter is the micro-blogging platform that will help B-to-B marketers grow their brand. It’s not a fad (upwards of 10,000 people a day are signing up).
B-to-B Marketers: 5 Tips For Avoiding Deceptive SEO Companies
A lot of people don’t know or understand enough about the dynamics of SEO. They either choose to ignore it or become targets of SEO companies that start guaranteeing results. These companies use techniques called “black hat” which in the short term could raise your traffic, but in the long term it could get you banned from search engines and then who would really lose?
Why Should You Ask Professional Tradesmen Questions?
What professional tradesman worth his salt, whether he’s an electrician, plumber, HVAC technician or a MRO specialist, doesn’t have a million answers on how to solve problems.
2009 – The Year of Social Media
According to Nielsen Online, latest research shows that social networking is now more popular than e-mail. 66.8% of Internet users use social media while only 65.1% have used e-mails.
7 Ways to Combine Social Media With E-mail to Reach the Professional Tradesman
E-mail combined with social media offerings like Linked-in, Facebook and Twitter allow you to get your message out quicker to more people and give them an easy way to reply. In other words, you’re engaging them and that’s why social media is so important. By clicking a link, you are sharing content with influencers that you might not have had reached.
3 Ways Viral Marketing Can Help Reach the Professional Tradesman
It used to be that marketers counted on “word of mouth” to help spread their message to the tradesmen and maintenance professionals. Today, social media takes this to the next level and does it quicker and better.
Stay Up On New Trends But Don’t Forget Old Friends
We all want to be part of the newest and sexiest stuff. Social media is a hot topic. It is extremely popular, in part because it is inexpensive and can easily be measured. But it can and should be integrated with more traditional strategies such as broadcast e-mail programs.
Make Your B-to-B E-mail Campaign to Tradesmen a Success
Tradesmen are busy people like the rest of us, and when they get a marketing e-mail, you had better make clear (WIIFM) what’s in it for me in the subject line. They want to know how your product or service will help them on a jobsite.
B-to-B Marketers Need to Use Social Media as a Branding Tool
B-to-B marketers are so busy pushing out messages using traditional methods to promote their brand that they sometimes forget about the strength of social media to self-identify themselves by searching for solutions or information on the Internet.