Sonnhalter Receives 2011 Silver Davey Award for Insider’s Guide Trade Show Initiative
Sonnhalter Receives 2011 Silver Davey Award for Insider’s Guide Trade Show Initiative BEREA, Ohio – February 2012 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, received a Silver Davey Award...
Are You Listening?
One of the first rules of social media is to listen. Most of us get that when it comes to our outward activities and from groups that you belong to. But when it comes to listening to what people are saying about us, are we doing a good job? Jay Baer thinks we all could do better.
2012 Trends of Smartphones and Tablets
Mobile media is here in a BIG way. Are you incorporating it into your markting plans for 2012? According to eMarketer, tablet users in the USA will reach almost 90 million by 2015. By 2015, there will be almost 150 million smartphone users.
How to Make Social Media Marketing More Effective:10 Do’s and Don’t Tips
Social media and its marketing are very important and how you execute can mean the difference between fair and great results. We all try to formulate best practices.
A recent article by Ashley Zeckman,20 social media markeitng Do’s and Don’ts sparked some thoughts on my end of what we need to do and avoid in theworld of social media.
4 Reasons Why B-to-B Email Newsletters Should be a Part of Your Marketing Plan for 2012
Are you using email newsletters to keep in touch with customers aand prospects? If not, you should be considering it. They are relatively easy to do especially if you do a blog.
Have You Used Social Media to Enhance Your Events?
Everybody does some sort of events in their businesses. Open houses, counter days, new product launches to name a few. Have you ever considered using social media to help create buzz?
Rachel Kerstetter Joins Sonnhalter as Public Relations Engineer
BEREA, Ohio – January 2012 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, recently announced the appointment of Rachel Kerstetter as public relations engineer. As public relations engineer,...
What Are You Doing to Drive Traffic to Your Blog?
Your blog should be the centerpiece of your marketing efforts so it stands to reason that you need to promote as much traffic to it as you can. So here are some tips for you to consider.
Educating Tradesmen: What Are You Doing to Play it Forward?
One of the biggest issues all of us have is finding good people. People who know what they are doing and can help contribute to the bottom line. In my travels talking with both manufacturers and contractors, top on their list is finding good help. One contractor told me recently finding work isn’t the problem, finding people to do it is!
5 Tips to Stay on Top of LinkedIn
If you’re not on LinkedIn you should be, and if you are, when was the last time you updated your page?
Did you set goals when you first went on, but as time has passed you kind of let it slip a little? You and 131 million of your possible friends are on this site. How many are you connected with?