Use Twitter to Talk Up Your Brand to Tradesmen

If you don’t talk up your brand on Twitter and other social sites, you’re missing the boat.

This according to a recentĀ  post on eMarketer.com from ROI Research. A study in April of 2010 found that at least once a week, 33% of active Twitter users shared opinions about companies or products, while 32% make recommendations and 30% ask for them.

Behavior* of US Twitter Users Since Connecting with  Companies/Products on Twitter, October 2009 & April 2010 (% of  respondents)

According to Daina Middleton, CEO of Performics who commissioned the study “Social networking has greatly contributed to the shift from strict consumerism to more lively, two-way participation between Brands and everyday customers.”

If you like this, you should like:

How to Engage the Professional Tradesmen on Twitter

Awareness of Twitter has Exploded: Great Way to Reach the Professional Tradesmen

Want to Find out if Professional Tradesmen are Active on Twitter?

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