How Do Professional Tradesmen Read On The Web?

The answer is they don't... they scan! One of the main keys for an effective blog is to understand how people read on the web. And how do users read on the web? The answer is, they don’t... they scan. Nielsen Norman Group’s research found that 79 percent of their test users always scanned any new page they came across; only 16 percent read word-by-word.read more >