The Future of Marketing

By: Kylie Stanley, PR Technician When you put hundreds of marketing professionals together, what do you get? Content Entrepreneur Expo (CEX)! CEX is the in-person event for serious content creators interested in building and growing their content-first businesses....
Mastering the Art of Strategic Planning

Mastering the Art of Strategic Planning

Following is a guest post from our friends over at Long & Short of It, masters of ideation, customer insights and market research. They like to say they “dig and find lots of data and then turn it into actionable insights.” Following is their guest post.  A...

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Why Create Content Calendars?

Why Create Content Calendars?

By Kylie Stanley, PR Technician In the fast-paced world of social media, staying organized and strategic is crucial for success. With countless platforms to manage, diverse content to create, and an ever-changing digital landscape to navigate, it’s easy to feel...

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The Power of Using YouTube

The Power of Using YouTube

By Kylie Stanley, PR Technician In today’s digital age, where attention spans are shorter than ever and competition is fierce, companies must continually seek innovative ways to connect with their audience. YouTube is an online video platform and a powerhouse for...

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Hug a Plumber Day

Hug a Plumber Day

By: Kylie Stanley, PR Technician Did you know that “Hug a Plumber Day” takes place on April 25? Every year, this day is a reminder to celebrate plumbers as they typically don’t receive enough credit for their work. From late-night emergencies to routine maintenance,...

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Understanding Social Media Analytics

Understanding Social Media Analytics

By Kylie Stanley, PR Technician Understanding the importance of social media analytics is key to unlocking maximum success for your business. Every like, share and comment helps companies to leverage their content and gain valuable insights to their audience, content...

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4 Trades That Are Crucial to the Construction Industry

Today we have a guest blog post on behalf of WIA (Welding Industries of Australia) on four trades that are crucial for the construction industry. Whether you live in a small town or a large city, you rely on the construction industry to provide infrastructure. From...

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Why You Shouldn’t Turn Comments Off

Why You Shouldn’t Turn Comments Off

By Kylie Stanley, PR Technician Social media is a valuable source for brands to hear feedback from customers, listen to concerns and engage with their followers. As a brand you might feel that turning off comments can help to prevent negativity, keep the focus on your...

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Solar Eclipse Celebrations in Cleveland

Solar Eclipse Celebrations in Cleveland

Something big is coming to our city in Cleveland… It’s the solar eclipse! On Monday, April 8, the Great American Eclipse will be taking place throughout the Midwest region of the USA. The path of totality lies within Cleveland which means we will receive nearly...

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World Plumbing Day

World Plumbing Day

March 11th is set aside each year to spread awareness of the importance of plumbing and plumbers. At Sonnhalter, we have a great appreciation for plumbers and the work that they do. Today, we will be sharing some plumbing facts to promote the practice and why it’s...

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