How to Get the Best Out of Your B-to-B Facebook Page

Some folks are still confused as to what to do to get the most out of your Facebook page. There are a few keys…one is content (targeted at your audience) and the other is a strong call-to-action. Incorporating these will help engage people and drive traffic back to your site.

I recently read a great article in Social Media B2B, by Jeffrey Cohen, 75 of the Best B2B Facebook Marketing Tips that’s a good a summary of things you need to do to be best in class. He gives you tips and sources. Here are my favorite points:

  • Get people to LIKE your page
  • Share lots of photos and ask your fans to also share
  • Write posts that encourage sharing across the network
  • Have a unique voice
  • Diversify your content
  • Post industry articles and blog posts fresh from your newsreader
  • Make your like button easy to spot
  • Encourage others to share your calls to action

If you like this post you may like:

Tips on Using Facebook as a Good Marketing Tool

Social Media for B-to-B Marketers

2011 Social Media Trends in the Industrial Sector

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