Five Tips/Tricks for Shooting Videos
By: Kylie Stanley, PR Technician Videos are one piece of marketing content that is not going anywhere anytime soon. With TikTok and other social media platforms promoting the use of videos, it’s important to understand how to produce the best video. The advances in...
Changes for B2B Planned Budgets for 2023
By: Kylie Stanley, PR Technician As we enter 2023, marketers are wrapping up their budgets for 2023. In 2022, many marketing budgets had been cut or remained flat. In a recent study from Integrate and Demand Metric, they took a look at the broader marketing...
Sonnhalter Adds Wright as New Client
CLEVELAND – January 2023 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, announces Wright as one of its newest clients. Founded in 1927, Wright manufactures a complete line of more than 4,000...
Sonnhalter Wins PRSA Rocks Award
Sonnhalter wins a gold award in “Trade Media Relations” category on behalf of Franklin Electric. CLEVELAND – January 2023 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, received a gold award...
Happy Holidays from the Sonnhalter Team!
Season’s greetings, from the Sonnhalter team! We are grateful for another successful year, and we couldn’t have done it without our wonderful clients, business partners and friends like you. The Sonnhalter team will be taking some time off over the holidays from...
The Manufacturing Skills Gap: What Is It and How to Solve It?
By: Kylie Stanley, PR Technician Certainly, you are aware that we are in the midst of a manufacturing skills gap. Currently within the industry, manufacturing jobs remain empty and companies are unable to find workers who have the knowledge. Not to mention, the...
SEO Tips for Industrial Companies in 2022
By Stella Russel, guest blogger Does the industry affect SEO? This is a fundamental question to answer because it may seem like SEO is universal, no matter what your website is about. While that is correct to some extent, there are also substantial SEO differences...
Sonnhalter Receives Largest Donation in 13 years for Its Habitat for Humanity Initiative
CLEVELAND – November 2022 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, received more than $40,000 worth of donations from Supply Smart to benefit the Greater Cleveland Habitat for...
5 Ways Manufacturers Can Ramp up Marketing
by MAGNET (Manufacturing Advocacy & Growth Network) MAGNET’s mission is to support, educate and champion manufacturing in Ohio with the goal of transforming the region’s economy into a powerful, global player. You can visit MAGNET online...
How to Discover Personal and Emotional Drivers for a B2B Audience
by ISURUS, guest blogger “The best thing about doing this is that I got to have coffee with my Dad in the barn every morning until he passed. Now I have that cup of coffee with my son and will as long as he stays involved.” This statement paints a clear and vibrant...