Manufacturing 101: Seven 3D Printing Processes for Different Applications
Every couple of months we feature a blog post from our friends at MAGNET (Manufacturing Advocacy & Growth Network). MAGNET’s mission is to support, educate and champion manufacturing in Ohio with the goal of transforming the region’s economy into a powerful,...
Recapping my Internship
By Kaylee Lauriel, PR Intern My internship at Sonnhalter has been such a big opportunity for me. Not only have I gained experience in my chosen field, but I also got to hold a wrench that was nearly as big as me, so I guess it’s up to you which is more important. One...
How to Leverage Your Company’s Blog
by Kaylee Lauriel, PR Intern It’s no secret that blog posts are a vital piece of marketing. In 2022, 90% of businesses used blog posts as a part of their marketing strategy. But how can you make sure your blog posts are reaching their full potential? Here are five...
Booth Ideas at Trade Shows to Draw Attention
By Kylie Stanley, PR Technician As trade show season approaches, your company might be wondering what can you do to drive traffic to your booth. In the past, we’ve seen some creative ideas like puppies, arcade games and more! In this blog post, we will discuss...
Why You Should Use Email Marketing and Why it’s Still Important
By Kylie Stanley, PR Technician When your company is focusing on a variety of marketing materials to advocate your brand and products, you might not think it’s necessary to add email marketing to the mix. But email marketing can be a part of your overall success and...
Traditional Marketing Is Not Dead
In marketing, there's a lot of different forms of marketing as it keeps evolving. However, traditional marketing is not going away. Following is a guest post from our friends over at Long & Short of It, masters of ideation, customer insights and market research....
Day in the Life as an Intern at Sonnhalter
by Kaylee Lauriel, PR Intern My days as an intern at Sonnhalter are not what I expected them to be. For one, there’s way less grabbing coffee for everyone than popular media would lead you to believe. For another, they gave me a huge desk with a window view. The view...
Why You Should Utilize User-Generated Content
By Kylie Stanley, PR Technician What is User-Generated Content? User-generated content (UGC) is content that was created through images, videos and podcasts. Types of user-generated content could be product reviews, testimonials and educational material....
Sonnhalter Partners with Habitat for Humanity for 14th Annual Sonnhalter Tool Drive
Donate extra inventory, demo models, tools and building materials that are no longer needed, during the month of August to support Habitat for Humanity. CLEVELAND – June 2023 – Sonnhalter, a communications firm marketing to the professional tradesman in the...
Amazon Business #1 US Channel Where B2B Product Buyers Search for Items
By Matt Sonnhalter, Vision Architect It's probably not surprising that 4 of the Top 5 channels are online/digital according to a recent report from Wunderman Thompson Intelligence, but I bet you the #2 channel is: In-store/at a vendor’s warehouse. However, while US...