By Kylie Stanley, PR Technician
I recently attended PHCC CONNECT in Birmingham, Alabama, and it was an unforgettable experience. The event kicked off with an opening party at the Barber Vintage Motorsports Museum, a venue that showcases five floors filled with rare cars and motorcycles. The Sonnhalter team was surprised to make it through all five floors, but you would need a full day to look at every vehicle in there!
Everyone at CONNECT was eager to learn about the future of our industry, exploring the latest products and educational opportunities related to influencers, AI and eco-friendly practices. It was great to see dedicated professionals all committed to learning about what we can do better and ways we can advance.
A new event this year at CONNECT was the pep rally held to cheer on the apprentices. This fun event not only lifted morale but also allowed professionals to network. It’s encouraging to see support for the next generation of workers in our field and how we can continue to promote the trades.
I also had the opportunity to attend Matt Sonnhalter’s annual BBQ outing with industry media, where we were treated to the South’s famous white sauce alongside delicious BBQ at Rodney Scott’s BBQ. It was a fantastic way to relax and enjoy good food.
Throughout the event, I attended various sessions that sparked new ideas and insights into industry trends. CONNECT was an awesome show to attend and we can’t wait to see what next year entails in Grand Rapids, Michigan.
To watch a behind-the-scenes look from PHCC Connect visit,
