What is a USP?

Do you have a USP? Do you know what a USP is?

USP stands for Unique Selling Proposition and it is an important part of developing a marketing program.

In the first video of Sonnhalter’s Marketing Minute series, Matt explains how to develop a good USP for your next marketing program.

Share this:

Leave a comment

Your email address will not be published. Required fields are marked *