Do you have a USP? Do you know what a USP is?
USP stands for Unique Selling Proposition and it is an important part of developing a marketing program.
In the first video of Sonnhalter’s Marketing Minute series, Matt explains how to develop a good USP for your next marketing program.
[youtube https://www.youtube.com/watch?v=w3fJ8jZTqiA?rel=0]
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