The iPad has some great applications when it comes to calling on Contractors and Distributors alike.
Its size for one and ease of use are the first two that come to mind. I have an iPhone and I sure wouldn’t want to watch a presentation on it and it has one of the bigger screens for the smart phones.
Here are a few ways you as manufacturers can utilize this tool:
- CRM Tool – You can keep your sales leads and calls for today on it. As you make the calls, you can be writing in your newest promotion/contest, and if it requires signing up, they can do it right on the iPad.
- Meetings/Presentations – Whether you’re making a pitch at a distributor, or if you’re on a job site showing the latest video or testimonial from a contractor on the new product you’ve just rolled out. This could be an easy and convenient way to utilize the iPad.
- Note Taking – I used to use my iPhone to jot down notes or thoughts as I’m out on the road. It can be done, but it’s not the easiest thing in the world to do.
The iPads are relatively inexpensive and are a good tool to help in closing the sale.
Those are my ideas on how to use the iPad. I’d like to hear how you might be using it .