Sonnhalter to Hold Free Webinar Social Media in Manufacturing

by | Mar 14, 2013

Sonnhalter to Hold Free Webinar Social Media in Manufacturing: Why It Should Matter To You

Social Media in Manufacturing: Why it Should Matter to You

BEREA, Ohio – March 2013 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, is hosting a webinar on why social media is crucial to manufacturers. This free, one-hour webinar will be held on Tuesday, April 9 at 2:00 p.m. EDT.

Participants can visit, to register for the “Social Media in Manufacturing: Why it Should Matter to You” webinar. In this presentation, John Sonnhalter, rainmaker journeyman at Sonnhalter, and Greg Habermann, chief operating officer and vice president of SageRock, Inc., will share how social media is an important part of marketing initiatives for manufacturers, along with real examples and tips on how to do social media well featuring various social media platforms including blogs, YouTube, LinkedIn and SlideShare.

“So many in the manufacturing industry either don’t think that social media can help them or don’t know how to make social work for them,” said John Sonnhalter. ”We won’t only tell participants why they should care about social, but we’ll show them real-world examples of good social media use.”

About Sonnhalter

Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market it targets: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. In 2009, 2010, 2011 and 2012, Sonnhalter was named one of BtoB Magazine’s Top Agencies. For more information, visit the company website at or visit the company blog at

About SageRock, Inc.

The Digital Marketing Agency, SageRock, Inc., was founded in 1999 to help clients engage customers across an ever-expanding interactive marketplace. SageRock is a leader in Web marketing, offering search engine optimization, paid search, social media and analytics services. For more information, visit the company website at

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