Sonnhalter Makes BtoB Magazine’s “Top Agencies” List for the Third Year

by | Mar 28, 2011

BEREA, OHIO – March 2011 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, has been selected by BtoB magazine as one of the top B2B agencies in the U.S. for the third year in a row. Sonnhalter is the only Cleveland area agency to be listed.

Sonnhalter is featured in the small agency category in the March 14, 2011 issue of BtoB magazine. Annually, BtoB magazine editors pick the top large, medium, small and interactive agencies that have orchestrated the most challenging, inventive and effective campaigns, to compose its top agencies list.

“We are pleased to have made the BtoB magazine ‘Top Agencies’ list for a third year in a row,” said Matt Sonnhalter, vision architect at Sonnhalter. “We have started 2011 off with the addition of several new B2B clients, which reaffirms Sonnhalter’s continued focus on its core niche–the B2T (business-to-tradesmen, a term coined by Sonnhalter) realm.”

Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market we target: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. In 2009, 2010 and 2011, Sonnhalter was named one of BtoB Magazine’s Top Agencies. For more information, visit the company website at or visit the company blog at

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