Sonnhalter and One Hour Heating & Air Conditioning Honored with Silver Davey Award for Integrated Campaign
Marketing communications firm and One Hour Heating & Air Conditioning received a Silver Davey Award in the business-to-business integrated campaign category. CLEVELAND – March 2019 – Sonnhalter, a communications firm marketing to the professional tradesman in the...
Should Your Company Start a Blog?
Join Matt Sonnhalter for a "Marketing Minute" and learn the pros and cons of starting a blog as part of your company's marketing strategy. https://www.youtube.com/watch?v=vhlFipdzA6w To view other videos from Sonnhalter, visit our YouTube channel here...
Are Independent Industrial Distributors Helping Amazon to Succeed?
By John Sonnhalter, Rainmaker Journeyman I read a recent survey in Industrial Distribution magazine that stated distributors’ biggest concern now is dealing with Amazon. Distributors and wholesalers overwhelmingly regard Amazon Business as their biggest threat,...
Sonnhalter Adds Weldcote as New Client
CLEVELAND – January 2019 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, announces Weldcote as one of its newest clients. Weldcote was founded in 2006 by Bill Roland and John Pandorf, two...
Is It Time for a Website Tune-Up? Make Sure You Use the Right Mechanic.
By Angela Ruland, Design Engineer Your website is a lot like your car. For example: Sure, it’s your car. But let’s face it; one of the reasons you bought it, is for what it says to other people about you. »A website is very often your first chance to tell...
Updated Construction Market Overview Now Available
Information on construction market trends, key trade shows, industry associations, buying groups, training providers, top distributors, industry publications, blogs, online forums and more. At Sonnhalter, we pride ourselves on working only in the B2T, or...
New Year’s Resolution: Review Your Content Marketing Efforts
By Rosemarie Ascherl-Lenhard, PR Foreman It’s a new year, and a perfect time to take a quick review of the past year. Before we start doing the same old thing, we should take a minute to make sure what we’re doing is getting us the results we want. We’re cleaning,...
Happy Holidays!
The Sonnhalter team will be taking some time off over the holidays. We hope that you enjoy this holiday season and time with your family and friends! We’ll see you in 2019!
Podcasting: Another Effective Tool to Reach Contractors
by Matt Sonnhalter, Vision Architect Podcasts are a very popular medium today and rightfully so. Podcasts can add another dimension to your audience as they can hear the voice behind the words. Alisa Meredith wrote a piece on HubSpot on why marketers should be using...
New Study Finds What You Already Knew
by Chris Ilcin, Account Superintendent As members of the manufacturing community, we all have abundant anecdotal evidence of the Skills Gap. But as people involved in precision and “measure twice, cut once” careers, we also understand that when you measure something,...