by Sonnhalter | Sep 22, 2014 | Insiders Guides
Dallas Insider’s Guide
Welcome to Big D — Dallas, Texas! They say everything is bigger in Texas. And that includes the fun. To help you with that, we’ve put together the Sonnhalter Insider’s Guide to Dallas. It’s our way of cutting through the clutter to let you know about the city’s biggest, bestest restaurants, shows and sights. We asked some of our Dallas pals for their recommendations on where to sample some of the local cuisine — and not just barbecue and Tex-Mex either. (’Cause “Big D” can also stand for “Delicious.”) We wanted those secret locales that only the locals know about. After all, at Sonnhalter, we not only like to get our hands dirty…we like to get them nice ‘n’ greasy too!
When you’re not convening at the Convention Center, make sure you get to see the sights in Dallas. And remember, some of the area’s attractions are in nearby Arlington and Fort Worth (which are closer than the length of some Texas ranches). Enjoy your stay in the Lone Star state!
by Sonnhalter | Sep 22, 2014 | Insiders Guides
The city of Boston (pronounced “Baahhs-ton” by Bostonians) has plenty to offer in terms of food and fun. But where do you begin? That’s where the Sonnhalter Insider’s Guide to Boston comes in. It’s our way of helping you cut through the clutter to find the city’s best restaurants, nightlife and sights. We asked some of our Boston friends for their recommendations on the best places to chow down on chowder without spending a lot of clams. (You know, those secret locales that only the locals know about.)
Because at Sonnhalter, we not only like to get our hands dirty…we also like to get our lobster bibs messy. So, when you’re not convening at the convention center during the NECA Show, take some time to enjoy a real taste of Beantown.
by Sonnhalter | Feb 1, 2012 | News, Press Release
Sonnhalter Receives 2011 Silver Davey Award for Insider’s Guide Trade Show Initiative
BEREA, Ohio – February 2012 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, received a Silver Davey Award in the Seventh Annual International Davey Awards competition for 2011. Sonnhalter received the award in the Promotional – Specialty Item category for its Insider’s Guides trade show initiative.
The Davey Awards honor the finest creative work from small firms, agencies and companies worldwide. The Davey Awards are named after King David who defeated the giant Goliath with a big idea and a little rock. The story resembles what small firms do each year by deriving strength from big ideas instead of big budgets.
Sonnhalter developed the Insider’s Guides initiative to improve the trade show experience for the exhibitor by offering a guide to the trade show host city. The Insider’s Guides list area restaurants, bars, transportation, entertainment and sightseeing opportunities that were recommended by “insiders” as the places where the locals go. The guides included in the Davey Awards entry were for trade shows in Chicago, Las Vegas, Boston and Phoenix.
The cities featured in the Insider’s Guides were selected based on the industry trade shows that the agency attends within its clients’ markets. Materials within the Insider’s Guides initiative, and Davey Award entry, included printed and electronic versions of the guides, quick reference Insider’s Guide cards, trade publication cover wraps and “Sonnhalter Sacks” with refreshment and entertainment items for trade show exhibitors.
“The Insider’s Guides are Sonnhalter’s way of helping exhibitors find a great place to eat in an unfamiliar city,” said Matt Sonnhalter, vision architect at Sonnhalter.
Sonnhalter continues to offer Insider’s Guides for trade show cities. The firm recently released the Insider’s Guide to San Antonio, the host city for the November 2011 STAFDA Convention. The San Antonio guide is available on Sonnhalter’s website along with the other Insider’s Guides:
Add One: Sonnhalter Receives 2011 Silver Davey Award for Insider’s Guide Trade Show Initiative
About Sonnhalter
Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market it targets: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. In 2009, 2010 and 2011, Sonnhalter was named one of BtoB Magazine’s Top Agencies. For more information, visit the company website at www.Sonnhalter.com or visit the company blog at www.TradesmenInsights.com.
About The Davey Awards
The Davey Awards honors the “Davids” of creativity, the smaller agencies, companies, or organizations with annual billings or revenues below certain levels. Each year, The Davey Awards honors winners who derive their strength from big ideas, rather than big budgets.
The Davey Awards is judged by the International Academy of the Visual Arts, an invitation-only organization consisting of top-tier media, advertising and marketing professionals from the world’s leading organizations and firms. For more information about the Davey Awards, visit www.daveyawards.com.
