Online Video Training Can Make Contractors Be More Productive

From a manufacturing point of view, it's in your best interest to train contractors on the best way to install your product. It eliminates call backs and helps contractors sell more of your stuff. No surprise there, but with sales forces that are stretched thin, now they can only do so much training. Where do they focus their efforts - on the distributor's sales force or on the end user?read more >

New Product Launches: Don’t Overlook Your Distributor Partners

Many manufacturers are so focused on the features and benefits of their new product that they sometimes forget about educating and motivating their distributors to insure a successful launch. Distribution is a key link in the launch, and if your distribution isn't on board or even understands what or where this product fits into your overall strategy, it's going to be hard for them to sell.read more >