Generate Qualified Leads Using LinkedIn Answers

I recently read a post by Jason Falls, How to Make LinkedIn Answers part of your Routine, that showed me yet another way to generate both thought leadership and leads. Under the "More" button at the top of your home page is where you'll find the Answers tab. There are several industry categories you can choose to follow. Since I use Google Reader, I subscribed to the appropriate categories and had them sent to my reader via an RSS feed. I also created a folder called LinkedIn Answers.read more >

80% of Visitors to Your Blog are First-Timers!

Those of us who have been blogging for sometime may be under the assumption that once someone finds our blog they become a groupie and read every one of our posts. Well here's a wake up call. Would you believe that 80% of the people who come to your site are first-timers? This is true for most bloggers. Even the big boys like Jay Bear and Jason Falls have 65% plus who come to their sites for the first time. read more >

4 Areas Of Expertise To Ensure Social Media Success for B to B Marketers

We all want to do our best when it comes to social media, and I find I'm always looking for suggestions and processes that can help me improve my end product. One of the ways I stay in touch and hopefully ahead of the curve is to follow industry leaders. Their insight and expertise is very valuable to me. One such leader is Jason Falls who has a blog called Social Media Explorer.read more >

Google Sidewiki: Allow Others to Post Comments on Your Web Site

I don't know if the world is ready for this, but it's here and it's from Google, so you know that there's been a lot of thought behind it. Google Sidewiki allows you to contribute helpful information next to any webpage or even critical information to a competitor's Website. Google Sidewiki appears as a browser sidebar, where you can read and write entries along the side of the page. Google uses an algorithm to display the most relevant and helpful posts up top. read more >