Updated Alternative Energy Market Overview Now Available

Information on the alternative energy market, from key trade shows and industry associations, to training providers, codes and standards, industry publications, online resources and more. 

At Sonnhalter, we pride ourselves on working only in the B2T, or Business-to-Tradesmen industry. And that means not only being up to date on what our clients are doing, but with their industries as well. To that end, we have developed comprehensive Market Overviews for relevant industries, and continually update them.

Many of our clients know they need to get into the “green” arena but do not know how to approach it or how to bring value to the “green” market. Our updated, 28-page overview of the alternative energy industry (focusing on certain segments within the larger context) can be used as a means of educating and planning for the types of products and services needed in the future.

The overview covers the following segments of the Alternative Energy market:

• BioMass/BioFuels/BioProducts

• Geothermal

• Hydropower

• Solar

• Wind

Please feel free to download, review and share, and if you have any questions, contact us. Sign up for our updated Sonnhalter Alternative Energy Market Overview here.

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Sonnhalter Releases Alternative Energy Market Overview

Developed as a response to the growth of alternative energy, market overview provides a resource for companies expanding in the industry

BEREA, Ohio – October 2011 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, released a market overview for the alternative energy industry.

The market overview gives a quick snapshot of the industry, the industry players and industry trends. Driven by the agency’s existing knowledge and additional research, content was compiled into a basic overview of the growing alternative energy market.

The market overview highlights a vast amount of information on the alternative energy industry from industry trends and issues to information on various types of renewable energy. The overview also features information on training firms and certification organizations to codes and standards and offers online resources, websites, trade shows and trade publications in each individual market.

“Sonnhalter utilized its expertise and relationships in the industry to compile a comprehensive overview of this growing market,” said Matt Sonnhalter, vision architect, Sonnhalter. “The Sonnhalter Market Overviews are one of the many ways we have of passing on our knowledge to our clients and markets.”

Additional Sonnhalter Market Overviews are available on the plumbing, HVAC, electrical, industrial/MRO and construction markets.

To sign up to receive a copy of any of the Sonnhalter Market Overviews, visit sonnhalter.com/tradesman-insights/market-overviews/ and link to the specific market overview.


Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market we target: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. In 2009, 2010 and 2011, Sonnhalter was named one of BtoB Magazine’s Top Agencies. For more information, visit the company website at www.Sonnhalter.com or visit the company blog at www.TradesmenInsights.com.

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