CLEVELAND – September 2020 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, partnered with Greater Cleveland Habitat for Humanity for an eleventh year during its annual Sonnhalter Tool Drive, which ran the entire month of August and collected $27,000 worth of tools and building materials. Since Sonnhalter began its efforts in 2010, it has collected $310,000 in donations.
Organizations, businesses and residents were encouraged to donate new and gently used tools, as well as building materials, furniture and appliances, to Sonnhalter to help benefit Habitat for Humanity’s cause of eliminating substandard housing and homelessness.
“This year, the Sonnhalter team had the unique challenge of putting together our Tool Drive in a way that could be safe and effective amidst the COVID-19 pandemic,” said Matt Sonnhalter, vision architect at Sonnhalter. “While we anticipated a potential drop in community participation, we were pleasantly surprised and grateful to announce that our donations this year were as strong as years past.”
“Cleveland Habitat for Humanity eagerly awaits Sonnhalter’s annual Tool Drive,” said John Habat, president/CEO of the Greater Cleveland Habitat for Humanity. “It replenishes our inventory and generates revenues to support our affordable homeownership program. Sonnhalter has been doing this for more than ten years, demonstrating again and again its commitment to affordable housing in Cleveland. Sonnhalter is a treasured partner.”
Community participants in the Eleventh Annual Sonnhalter Tool Drive included the Berea Recreation Center, Fear’s Confections, Frangos Group, Rising Star Coffee Roasters, Skidmark Garage, The Wine Spot and many individuals living in the community.
Trade industry participants in the Eleventh Annual Sonnhalter Tool Drive included Airmaster, Beta Tools, Buyers Products, General Pipe Cleaners, Jergens, Inc., Kapro, KNIPEX Tools, Mortar Net Solutions, Samsel Supply, Sutton Industrial, Viega LLC, Winter Equipment, Wolff Bros. Supply and Woodhill Supply.
“Every year, we at Sonnhalter are inspired and uplifted by the generosity of our great community in its efforts to help those in need with donated tools and building materials,” added Sonnhalter. “As we move into our second decade of this endeavor, we would like to thank our clients, partners and community members for their continued support in helping Sonnhalter raise nearly $310,000 for this great cause.”
All of the donations that Sonnhalter collected benefited Greater Cleveland Habitat for Humanity. The donated items will be used for Habitat for Humanity projects or will be sold at one of the organization’s ReStores, recycled building materials and home furnishings stores. Proceeds from the ReStore sales are used to help Habitat build and rehabilitate homes for those in need.
Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter is located in the historic Brownell Building in the heart of downtown Cleveland. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market it targets: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. For more information, visit the company website at Sonnhalter.com.
About Greater Cleveland Habitat for Humanity
Greater Cleveland Habitat for Humanity engages people of all faiths to eliminate substandard housing. The organization creates hope by building and fully rehabbing homes, strengthening neighborhoods and reweaving communities. Cleveland Habitat was founded as a 501(c)(3) nonprofit organization in 1987. During the last 32 years, Cleveland Habitat has brought together over 325 sponsor groups and 90,000 volunteers to help more than 275 Habitat homeowners, including more than 900 children, have a safe and decent place to live. Cleveland Habitat has provided working families who earn between 30 and 80 percent of the area median income (AMI) affordable homeownership opportunities in 20 different Cleveland neighborhoods. For more information, visit: www.clevelandhabitat.org.
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