Business-to-Tradesmen marketing communications firm releases website for all screen sizes.
BEREA, Ohio – April 2014 – Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, released its new responsive website. The leading B2T (business-to-tradesmen) firm’s newly designed website is located at Sonnhalter.com.
The website is designed to allow for smooth navigation on any desktop or mobile device without any change in URL. The website’s format is both mobile- and touch-friendly, for easy navigation with a tablet or smartphone.
“Mobile internet use continues to grow and when we refreshed Sonnhalter.com, we decided not to create a separate mobile website,” said Matt Sonnhalter, vision architect at Sonnhalter. “Instead, our website will look and function well on any device, whether it’s a laptop, tablet, smartphone or even wearable devices like Google Glass!”
Responsive websites are flexibly designed to detect a user’s screen size and orientation and change the layout accordingly, optimizing the website for use on any internet-enabled device.
Sonnhalter.com showcases the agency’s work and client experience, along with testimonials. It is also a resource for B2T intelligence including market overviews, industry white papers, relevant links and more.
Established in 1976, Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets. Sonnhalter’s brand identity highlights its expertise in marketing to the professional tradesmen. Its tagline, “Not Afraid To Get Our Hands Dirty,” promotes the employees’ willingness to roll up their sleeves and dig deep into clients’ businesses, also, it refers to the market it targets: the tradesmen who work with – and dirty – their hands every day. Sonnhalter developed the acronym “B2T,” which stands for “business-to-tradesmen” to capture the essence of its specialty. Sonnhalter is listed as a BtoB Magazine’s Top Agency for 2013 and has received the honor annually since 2009. For more information, visit the company website at www.Sonnhalter.com or visit the company blog at www.TradesmenInsights.com.